Morgan Blake — Product Design

Real Estate Search

Real Estate Search project preview
High-fidelity comps

The Challenge

Process

Discovery

Conducted contextual inquiry across 12 locations, resulting in validated insights and team alignment.

Design & Iteration

Starting with wireframes, I refined through critique cycles and stakeholder review.

Impact

$2.3M in incremental ARR. Since shipping, we've measured 18-point NPS lift.

Real Estate Search

Shipping quality design requires collaboration and iteration. I've learned that . The implications matter for teams and organizations.

The Thing

Whether you're building your product, this principle applies.

Members